Service

Book Marketing

Finding the readers who were already looking for your book.

Launch campaigns, retail optimisation, reviews and advertising built on real numbers.

Most books do not fail because they are bad. They fail because nobody knew they existed. Marketing is simply the work of putting the book in front of the people it was written for.

We build a campaign around your title's actual audience — categories, keywords, comparable authors, reviewer lists and paid placements — and report on what each part is doing.

Book Marketing

Why it works

What you get from us

01

Metadata that gets found

Categories, keywords and descriptions rewritten for how readers really search.

02

Reviews with real reach

Outreach to reviewers, bookstagrammers and podcasts who cover your genre.

03

Measured advertising

Small, tested ad spend on the platforms where your readers already buy.

Included

Everything in the package

No hidden line items. This is what lands in your inbox when the project is done.

  • Audience and competitor research
  • Retail listing and metadata optimisation
  • Launch plan with a week-by-week calendar
  • Press release and media kit
  • Reviewer and influencer outreach
  • Monthly performance reporting

Questions

Good to know

Ideally eight to twelve weeks before release, while pre-orders and reviewer copies can still do their job.

No, and be wary of anyone who does. We guarantee the work, the transparency and the reporting.

Ad budget is separate and always paid on accounts you own, so you keep the data.

Ready to see your name on a spine?

Tell us about the book. We will come back with an honest read on what it needs, what it costs and how long it takes.